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Fabulous to frightful – The Annual Christmas 2017 Round-Up
Most people who read our blog, know we are a sucker for a good Christmas ad. Traditionally in this hemisphere we do a pretty poor job of...
Juanita Neville-Te Rito
Dec 19, 20173 min read
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A dollar each way
Believe it or not, but the other day I had to clip a retailer behind the ears because he believed that their business was still suffering...
Juanita Neville-Te Rito
Mar 15, 20174 min read
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Bridging the gap between marketing and the broad table through it
I started my career in Marketing and with my natural curiosity, type-A personality, retailer-blood stream and desire to climb the...
Juanita Neville-Te Rito
Mar 15, 20175 min read
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Reward or not to reward? That is the question
Truth be told I am a great shopper. An outstanding shopper. Some would say a world-class endurance shopper. I am also an avid loyalty...
Juanita Neville-Te Rito
Sep 16, 20164 min read
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Like a moth to a flame... 7 easy ways to use social media to drive shoppers into your store
I have a new badge I am trying to wear. That of digital nomad. Not being contained to one specific office, I am travelling the world...
Juanita Neville-Te Rito
May 12, 20165 min read
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Christmas retail round up UK 2015
I am a sucker for a good Christmas ad and unfortunately in this hemisphere we do a pretty poor job of it all. I love a good old tear...
Juanita Neville-Te Rito
Dec 11, 20153 min read
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A little bit healthy, a little bit rock 'n' roll
I remember clearly as a 10 year old “hosting” a birthday party for my baby sister who was turning four. This was the early 80’s and to...
Juanita Neville-Te Rito
Nov 5, 20157 min read
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Where's the wow this Christmas
Interestingly Christmas this year is on the 25th December. Friday 25th of December to be precise. And I’m going to call out the first...
Juanita Neville-Te Rito
Oct 22, 20154 min read
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Only 25 Fridays until Christmas (Yes really)
If you are a retailer and you haven’t started your Christmas planning you are running seriously close to missing the opportunity of the...
Juanita Neville-Te Rito
Jul 9, 20153 min read
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It's a mad world
Every now and then you need to do something utterly mad, outrageous and fun otherwise you will go MAD yourself. For years experiential...
Juanita Neville-Te Rito
Apr 23, 20154 min read
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Surprise Christmas is coming
It’s utterly fascinating how Christmas creeps up on unsuspecting retailers. In a world of many uncertainties one thing you can predict...
Juanita Neville-Te Rito
Oct 1, 20145 min read
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What's all the fuss about
When I first heard about the “Boycott Countdown” campaign which started last week I was perplexed. What was all the fuss about?...
Juanita Neville-Te Rito
Feb 19, 20144 min read
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Tis the season to shop, shop, shop.
Only 2 weeks of shopping left until the fat man comes down the chimney. Really? Yes, really people. Those who say “my gosh where did this...
Juanita Neville-Te Rito
Dec 11, 20134 min read
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Local Store Marketing. Seriously.
As a fresh university graduate in Brisbane (don’t hold the Aussie thing against me), I was proud to be a part of a team who pioneered...
Juanita Neville-Te Rito
Mar 28, 20133 min read
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